Our Process

Planet & People Design

We’ve combined our extensive knowledge of innovation methodologies (Design Thinking, Network Intelligence, Systems Thinking etc) with our belief in circularity, regeneration, and zero waste to form our own process of transformation that we call planet-people design.

Solution-focused & user-centered
We use Design Thinking to deeply explore problems and create solutions, combining it with Lean Startup’s “build–measure–learn” cycle for continuous feedback.


Collaboration & feedback
We apply Systems Thinking with Design Thinking to break silos, encourage teamwork across different groups, and use fast, ongoing feedback to refine ideas and drive better results.


Human-centered & sustainable
By prioritizing empathy and user needs, we solve real-world challenges while addressing broader issues like sustainability in agrifood, keeping people at the core.